Are you proactive when it comes to gathering customer feedback? Smart managers are. Customer feedback is the key to improving tech support—or any other service. More importantly, it’s the key to creating epic customer experiences. Every year businesses spend millions gathering feedback. And yet most of these companies don’t do anything with it. Take a look at statistics from a Gartner survey: 95% of companies surveyed collected customer feedback 10% used the feedback to improve customer service 5% tell customers what they’re doing in response to feedback Customer feedback is too valuable to squander. Surviving In A Tough Economy In today’s tough economy providing improved customer service isn’t enough. You must provide epic customer experiences if you want to grow […]

Customer Support is all about meeting customer expectations. When you meet them, customers are happy. When don’t, they’re not happy – and they’re not afraid to tell others about it. Nearly 13% of unsatisfied customers tell more than 20 people about a bad experience with a business. This can cost you big time. Poor customer service costs businesses more than $338 billion annually according to a Global Genesys survey. Single Most Important Factor The most important factor influencing how customers perceive your service is how they interact with your call center. Nearly 70% of all customer interactions are handled in call centers. Sometimes, it’s the only interaction a customer has with your business. So you must get it right. Let’s […]